According to the UnivDatos, as per their “HoReCa Market” report, the global market was valued at USD 3,582.80 billion in 2024, growing at a CAGR of about 5.73% during the forecast period from 2025 - 2033 to reach USD billion by 2033.

The HoReCa market around the globe is becoming one of the most crucial agents of change that transforms the hospitality experience through the combination of AI-driven ordering, frictionless payment, and smart-facility retrofits with hyper-localized sourcing and low-carbon menus in restaurants, catering services, and hotels. Digitization is truly making outlets modular, extensible, and profitable, with cloud kitchens, pop-up cafes, and subscription-based room models at the very center of the new generation of guest engagement. Such technology as biometric check-ins and AI concierges, predictive inventory, robo cooking, and zero-proof mixology all expand the range of what goes on in venues, compressing the travel time between concept and launch, increasing menu-level latitude, and providing a means to expand into micro-types of venues by leveraging near-ubiquitous spaces. Driven by competitive distinction, ESG requirements, employee workforce scarcity, and an unprecedented surge in traveler requests to access smooth, customized, and sustainably offered food, beverage, and lodging engagements around the world, governments and global brands are leading this improvement.

Access sample report (including graphs, charts, and figures): https://univdatos.com/reports/horeca-market?popup=report-enquiry

Growth in Tourism and Business Travel Fuels Market Expansion

Intra-country mobility has rebounded, the number of cross-border trips reached 1.5 billion in 2024 again, or almost back to pre-pandemic levels-and added another 5% in the first quarter of 2025, still 3 % above baseline. The airlines reflect the improvement too, experiencing an 8 % annual increase in the traveler demand across international destinations, in the same time capacity swelled by 7 %. International tourist spending is now forecast by the World Travel & Tourism Council to reach its highest ever level of USD 2.1 trillion in 2025, establishing leisure as a fundamental profit driver to hotels, restaurants, and catering. Companies are back in business, a Q1 2025 GBTA survey reveals that 57% of travel managers think their budgets will rise in 2021, and 48% believe the volume of their trips will increase, with Asia-Pacific firms leading the optimists. The net result is more crowds in conference rooms and a boom in food and beverage throughput, leaving people around the world reopening mothballed properties, accelerating refurbished plans, and increasing capacity. Therefore, the growth in tourism and business travel drives the HoReCa market.

Latest Trends in the HoReCa Market

Tech-Driven Hyper-Personalization & Frictionless Service

Among the major trends in the HoReCa market, tech-driven hyper-personalization & frictionless service is the most prominent one. Hotels, restaurants, and cafés are in a headlong race to implement AI, biometrics, and contactless interfaces that eliminate “pain points,” hence personalizing each interaction. Facial-recognition check-in, AI concierges, and digital wallets will be mainstream upgrades in 2025 for brands and not merely for the frontiers of luxury service. Hospitals, schools, AI crunches booking, POS, and loyalty-data analytics to pre-stock minibars, push dynamic menu suggestions, and route housekeeping, raising guest satisfaction scores and RevPAR. In restaurants, contactless technology has officially deployed from pandemic stopgap to de facto standard. Almost 75% of restaurants worldwide deploy QR codes for menus, ordering, or payments, yielding engagement up 40% while decreasing labor costs by as much as 15%. Operators gain even higher profitability from this inventory and labor scheduling predictive engine, making end-to-end digitization their key winning factor in labor-tight markets.

Mainstreaming Plant-Based & Low/No-Alcohol Menus Elevate Market Value

Health, sustainability, and moderation are changing the cuisine and drink offerings available in the market. Plant-based dishes in 2024 sat atop every restaurant "trend" list, with chefs expanding their experimentations beyond burgers and into regional comfort food, desserts, and haute cuisine plating. This is a broad trend going ahead in the HoReCa market. Almost 48% of restaurants in the United States provide at least one plant-forward item, and equal rates in Western Europe, the Gulf, and other parts of APAC areas of scaling down alt-protein costs. Beverage programs emulate the trend, while IWSR projects that no-alcohol volumes in the ten biggest markets will gain more incremental value, and low-alcohol varieties will gain pace. For HoReCa players, credible plant-based menus and sophisticated zero-proof cocktails mean the venues will attract less traditional patronage, as guests will check wellness-wise in bigger bills; ESG and health-labelling regulations now push in the same direction, making dietary variation a secure revenue title.

Unlocking Tier-2 & Tier-3 Urban Growth Corridors

In tier-2 and tier 3 cities—from Chongqing and Surat to Jeddah and Cancún—middle-income cities are growing faster than the capitals of each country. As purchasers with rising discretionary income, there is still a scarcity of branded cafés, mid-scale hotels, and organized caterers. Operators who act early get to lay claim to cheaper real estate, build brand affinity before markets saturate, and even gobble up aids from the local government (tax holidays, tourism-zone grants, utility rebates). Recent moves by Starbucks to roll out into China's lower-tier cities, Chick-fil-A's inaugural Southeast Asian expansion in Singapore, and Hilton's march with a pipeline of mid-market Garden Inn properties come to prove how first movers grab demand while building supplier networks and labor pools. The growth of a footprint capable of scaling the entire HoReCa value chain can be witnessed. Quick-service restaurants produce sufficient demand for cloud kitchens; new hotels attract franchise F&B partners; burgeoning visitors flow back to conference venues; hospitality investments, in turn, benefit.

Click here to view the Report Description & TOC: https://univdatos.com/reports/horeca-market

HoReCa 2030: Converging Forces Demand Bold Action

These swirling dynamics of tourism recovery, digitalization, ESG compliance, and middle/low-end wealth are repurposing the HoReCa rulebook in the entire world. Lovers will add AI, robotics, and touchless rails to eliminate friction, and climate promises into mushroom-based menus, zero-waste kitchens, and energy self-material cottages that protect margins as carbon taxes tighten. Gaining new demand corridors involves leaving behind congested capitals, creating farm-gate supply chains, and going local in terms of flavors without distorting brand equity. Data-driven labor and inventory/orchestration, which balance the difference in staffing and food-price volatility, are also very important. The operators, who match the technology, sustainability, localization, and talent, will turn the current recovery into resilient, expandable growth until 2030, gaining the overriding loyalty of hyper-connected and health-conscious guests and investors. Agile funding solutions and the public-private incentive will increase the competitive edge.

Contact Us:

UnivDatos

Contact Number - +1 978 733 0253

Email - contact@univdatos.com 

Website - www.univdatos.com

Linkedin- https://www.linkedin.com/company/univ-datos-market-insight/mycompany/